China’s ‘Lipstick King’ takes on slower growth, AI disruption in livestream retail

Livestreaming has reshaped China's shopping habits, with online retail sales exceeding 36 per cent in 2025. The post China’s ‘Lipstick King’ takes on slower growth, AI disruption in livestream retail appeared first on Inside Retail Asia.

Source: Inside Retail Asia
https://insideretail.asia/2026/09/24/chinas-lipstick-king-takes-on-slower-growth-ai-disruption-in-livestream-retail/