Converge ICT Solutions launched BizFriend Rewards on May 29, 2026, at The Westin Manila in Mandaluyong City, according to TechPinas. The loyalty and engagement program is designed to support Filipino micro, small, and medium enterprises (MSMEs) by offering rewards, exclusive experiences, learning opportunities, and business development resources beyond internet services.
The program is built around three key pillars: Choice, Chill, and Circle. Choice provides flexible rewards tailored to business needs, Chill offers memorable lifestyle experiences, and Circle delivers valuable business development opportunities to help MSMEs strengthen operations and expand their reach.
With BizFriend Rewards, Converge aims to become a trusted growth partner for entrepreneurs, reinforcing its commitment to supporting MSMEs through a community where they feel recognized and appreciated. The initiative reflects the company's broader strategy to move beyond connectivity and build lasting relationships with its business customers.