Converge launched BizFriend Rewards on May 29, 2026, at The Westin Manila in Mandaluyong City, as reported by TechPinas. The loyalty and engagement program is designed to support micro, small, and medium enterprises (MSMEs) with rewards, experiences, and growth opportunities beyond internet services.
The program is built around three pillars: Choice, Chill, and Circle. Choice offers flexible rewards for business needs, Chill provides lifestyle experiences, and Circle focuses on business development and networking opportunities for entrepreneurs.
Through BizFriend Rewards, Converge aims to become a trusted growth partner for MSMEs, fostering a community where entrepreneurs feel recognized and supported. The initiative reflects the company's commitment to strengthening relationships with its business customers beyond basic connectivity.