DITO Telecommunity starter packs are now available in all Lawson convenience store branches nationwide, according to a report by BusinessMirror.
Lawson customers can now purchase DITO starter packs and other products directly from participating stores, expanding DITO's physical retail footprint beyond telecom dealers and online channels. The rollout is part of DITO's broader distribution strategy to make its services more accessible to consumers.
The move reflects the increasing presence of telecom products in convenience stores, a channel that allows consumers to buy connectivity items alongside daily necessities. DITO continues to compete with established players by widening its touchpoints for subscriber acquisition and load sales.