eTap Inc. celebrated its 11th anniversary in June, reflecting on its journey from a two-employee startup in 2015 to a major fintech company with over 1,000 employees and 70 offices nationwide, according to TechPinas. The company, founded by Chairman Percy Hernandez and CEO Marlon Portugal, has served more than 16 million unique customers through its network of self-service cash and transaction machines.
With over 7,000 machines strategically placed across the Philippines, eTap bridges the gap between traditional cash transactions and digital financial services, particularly for underserved communities. The company’s expansion highlights the growing demand for accessible payment points in regions where banking infrastructure remains limited.
Looking ahead, eTap aims to strengthen its role in financial inclusion by leveraging technology, security, and partnerships. The company continues to focus on community-driven initiatives that support Filipinos who lack access to conventional banking, reinforcing its mission to connect cash users with the digital economy.