Actor and musician James Reid recently went viral after posting a clip that appeared to show him with a completely shaved head, only to reveal it was a prank powered by the HONOR 600’s AI Image-to-Video 2.0 feature. According to TechPinas , the smartphone’s AI capabilities allowed Reid to generate a hyper-realistic bald transformation that even fooled his own mother. The campaign showcases how the device enables creative, scroll-stopping content.

In the video, Reid used the HONOR 600’s AI feature to create a realistic bald look, surprising his mother who reacted with confusion and amusement. The prank quickly spread across social media, highlighting the growing trend of using AI for entertainment and storytelling. The HONOR 600 is positioned as a tool for a new generation of creators.

Customers who pre-order the HONOR 600 Series from May 14 to 29, 2026 can win a Mercedes-Benz EQA 250 along with exclusive freebies. The campaign underscores HONOR’s push to combine cutting-edge AI with engaging consumer experiences in the Philippine market.