Jollibee and Mobile Legends: Bang Bang have teamed up for the nationwide GameJoy campaign, combining gamer-friendly meals with collectible hero cards and exclusive in-game rewards, as reported by TechPinas . The campaign, running from May 20 to August 19, is designed to cater to Filipino gamers who often pair quick food runs with their mobile gaming sessions.
The GameJoy Combos bundle handheld Jollibee favorites with fries, drinks, Peach Mango Pie, and bonus MLBB collectibles for PHP 169. The collaboration arrives in two phases, each offering distinct rewards and experiences for the MLBB community, including exclusive in-game items and the chance to unlock highly coveted content.
The partnership underscores the strong connection between Filipino gamers and MLBB, while bringing together gaming, bonding moments, and everyday joy through a uniquely local campaign. The launch event took place at the Jollibee Katipunan branch on May 19, 2026.