Philippine organizations are increasingly prioritizing artificial intelligence (AI) literacy as focus shifts from mere productivity to value-driven, human-centered outcomes, according to a report by BusinessWorld. As of the first quarter of this year, 36% of organizations have already adopted AI, the report noted.

Experts say the rapid adoption is steering workplace priorities away from efficiency gains alone toward enhancing human capabilities and well-being. Companies are now investing in upskilling employees to work alongside AI tools, aiming to create more meaningful work rather than simply replacing tasks.

This shift reflects a broader recognition that sustainable AI integration requires balancing technology with human-centric approaches. Industry observers suggest that organizations embracing this mindset could see improvements in employee engagement and long-term innovation, positioning them better for the evolving digital economy.