SM Prime Holdings, Inc. has expanded its South Road Properties estate in Cebu City with the opening of the P7-billion SM Seaside Cebu Arena, according to BusinessWorld. The company said the arena marks the next phase of its integrated development in the area.
The property developer formally introduced the arena to trade, industry, and corporate partners on Thursday. The venue is expected to host a variety of events, including concerts, sports competitions, and conferences, bolstering the region's tourism and entertainment sectors.
SM Prime continues to invest in integrated property developments across the Philippines, with the Cebu arena serving as a key component of its long-term strategy to drive economic growth and community engagement in the Visayas.