Authentic Brands Group has named a new operating partner for its Nautica and Spyder brands in China, according to Inside Retail Asia. The transition marks a shift in the brand management structure for the two apparel labels in the Chinese market.
Tristate Holdings had managed Nautica and Spyder in China under licensing agreements with Authentic since 2018. The previous arrangement covered operations including retail, wholesale, and e-commerce for the brands across the region.
The appointment of a new partner comes as Authentic continues to expand its portfolio of licensed brands in Asia. The company has been actively restructuring its regional partnerships to align with growth strategies in the Chinese apparel market.