According to a report from Entrepreneur India, the adoption of 2D barcodes is set to transform consumer trust in India by providing detailed product information at a single scan.
Unlike traditional 1D barcodes, 2D barcodes (such as QR codes) can store extensive data including manufacturing details, expiry dates, and supply chain information, enabling consumers to make informed purchasing decisions.
This shift aligns with global retail trends toward transparency and traceability. Indian retailers are expected to accelerate adoption to build consumer confidence and combat counterfeiting.