A report from Progressive Grocer examines how the retail industry is adopting 2D barcodes to address chronic out-of-stock issues. Unlike traditional 1D barcodes, which carry limited product data, 2D codes can store expiration dates, lot numbers, and other item-specific details that help retailers track inventory more precisely and reduce waste.
The shift to 2D barcodes is part of a broader transition to the GS1 DataMatrix and QR Code standards, which enable pharmacies and grocers to verify product authenticity and manage recalls efficiently. Early adopters report improved shelf-stocking accuracy and faster checkout, as 2D codes can be scanned from any angle and hold far more information than linear barcodes.
Industry experts note that widespread adoption will require updated point-of-sale systems and supply chain software, but the long-term benefits include better inventory visibility and fewer lost sales. The report concludes that retailers who invest in 2D barcode infrastructure now will gain a competitive edge in omnichannel fulfillment and customer trust.