Miss Supranational Philippines 2026 Katrina Llegado has taken on a new role as brand ambassador for D’I-SHEE, a Filipino fashion label, leading its expansion into MSN.
The new store, located at Parqal Mall in Parañaque, marks D’I-SHEE’s latest retail venture, offering a curated collection of women’s apparel and accessories. Llegado, known for her advocacy work and pageant achievements, is expected to bring increased visibility to the brand.
Industry observers note that such collaborations between beauty queens and local fashion brands are becoming a common strategy in the Philippine retail sector, aiming to leverage celebrity influence to attract customers and reinforce brand identity.