According to a report by Philstar Biz, the Philippines is significantly more expensive than Vietnam and Thailand, deterring potential tourists and impacting the country's competitiveness in the region.
Vietnam and Thailand continue to attract a higher number of visitors due to their lower costs for accommodations, food, and transportation. The price disparity is a key factor in the Philippines' struggle to match its ASEAN neighbors in tourism arrivals.
The report highlights the need for the Philippine tourism sector to address pricing and value to remain competitive. Without adjustments, the country risks losing further ground to regional rivals.