According to Google News, Zebra Technologies has introduced the DS2278, a cordless 2D barcode scanner designed for retail floor operations. The device offers a cost-effective upgrade from traditional 1D scanners, enabling retailers to capture both linear and two-dimensional barcodes without the constraints of a cable.

The DS2278 supports standard 2D symbologies such as QR codes and Data Matrix, which are increasingly common in retail for inventory management, mobile payments, and customer engagement. Its cordless design provides flexibility for staff to scan items from a distance or during high-traffic periods, improving workflow efficiency.

Priced competitively, the scanner aims to lower the barrier for small and medium retailers to adopt 2D barcoding technology. As the industry shifts toward omnichannel retailing, solutions like the DS2278 help businesses streamline operations and meet evolving consumer expectations.